Custom Embroidery
Custom Embroidery
Add a durable, professional embroidered logo to workwear, uniforms and business apparel ordered through PlusEmbroidery. Your logo is prepared for embroidery, checked at the required size and approved before the full order moves into production.
PlusEmbroidery works directly with Australian businesses, tradies, schools, clubs, hospitality teams and organisations, with custom embroidery completed in-house.
For an embroidery estimate before ordering, email your logo and preferred finished width if known. We can use that information to estimate the stitch count and help confirm whether embroidery is likely to suit the intended garment and position.
Where custom embroidery works well
Embroidery is often a strong choice for smaller business logos and names that need a neat, long-wearing finish. It is commonly used on polos, business shirts, work shirts, jackets, hoodies, fleece, vests, hospitality uniforms, teamwear, caps and selected bags.
Business uniforms
A polished logo finish for polos, shirts, knitwear, jackets and other staff uniform pieces.
Workwear
Durable branding for work shirts, polos, outerwear, fleece and everyday trade garments.
Hospitality and service teams
Consistent branding across shirts, polos, aprons, jackets and front-of-house garments.
Clubs, schools and teams
Names, crests and logos on teamwear, outerwear, caps and coordinated apparel.
How the logo and garment affect embroidery
Embroidery is not automatically the right method for every logo or every garment. Fine detail, very small text, colour blends and large solid areas may need to be simplified, resized or considered for DTF printing instead.
Fabric, garment construction and the requested position also matter. Seams, pockets, zips, panels, lining, stretch, waterproof layers, reflective tape and compliance requirements can limit the available embroidery area or mean that another placement or decoration method will produce a better result.
How embroidery pricing works
The embroidery price is influenced by the number of stitches needed to reproduce the logo at the required finished size. A larger or more complex logo generally uses more stitches than a smaller, simpler logo.
PlusEmbroidery does not charge an embroidery setup fee. Digitising—the preparation of your logo as stitch instructions for the embroidery machine—is included as part of the process.
A minimum embroidery charge equivalent to 10 embroidered items applies to each production run. You can order fewer than 10 garments, but the minimum embroidery charge still applies. Blank garments can be ordered with no minimum quantity.
From your logo to approved embroidery
New embroidery is checked in two approval stages before the full garment order is embroidered.
Provide the logo and requirements
Send the clearest logo artwork available, together with the required size, garment and placement details if known.
Logo preparation
The logo is digitised into computer-generated stitch instructions and checked against the intended embroidery size and use.
Plot-sheet approval
You receive a printable, to-scale plot sheet showing the computer-generated stitch format. You can cut it out, position it on a garment and check the size, layout, spelling and any changes needed before approving it.
Physical sample
After the plot sheet is approved, the logo is stitched onto sample fabric and a photo is emailed so you can see how the computer-generated stitch format translates into thread.
Final approval
You review the stitched sample photo. Fine-tuning may be made at this stage before you give final approval for the full order.
Production and dispatch
Once final approval is received, the order is scheduled for in-house embroidery, then packed and dispatched.
What the approval process helps you check
The plot sheet approves the setup. It is a printable, to-scale view of the logo in its computer-generated stitch format. Cut it out and position it on a garment to check the finished size, layout, spelling and overall appearance. This is the final opportunity to request logo changes before the sample is stitched.
The stitched sample confirms the physical result. Once the plot sheet is approved, the logo is embroidered onto sample fabric and a photo is emailed for review. Thread tension and the way shapes or small lettering stitch may show that targeted fine-tuning is needed before final approval.
The embroidery setup aims to reproduce your logo as closely as thread allows and to look clear and professional at a normal viewing distance of about 60–90 cm (two to three feet). Thread colours are selected from the available range, and very fine detail, gradients or small lettering may need adjustment.
Embroidery or DTF printing?
Embroidery may suit
Smaller logos, names and crests where a textured, durable and professional thread finish complements the garment.
DTF printing may suit
Larger designs, full-colour artwork, fine detail, gradients, back prints or other artwork that does not translate well into stitches.
The better option depends on the artwork, garment, placement and intended use. DTF printing requires a fabric that can safely accept heat and pressure, and must not be used on flame-resistant garments.
Repeating an approved embroidered logo
An existing approved embroidery setup can generally be used again when the logo artwork, finished size, garment, placement, thread colours and other production requirements remain unchanged.
A review may be needed if the logo, garment, placement, decoration method or order requirements change. Include the previous order number and explain what is different so the current request can be checked before production—communication is key.
Useful next steps
How to Add Embroidery
Follow the practical steps for selecting an embroidery option while ordering garments through our website.
See how to add embroideryArtwork Requirements
See what artwork information is useful when supplying a new logo or updating existing branding.
Review artwork requirementsWorkwear Embroidery
Explore the wider buying considerations for building a coordinated embroidered workwear range.
Explore workwear embroideryHow to Order
Review the full online process for choosing garments, adding decoration and placing your order.
See how to orderReady to add custom embroidery?
Browse garments and add embroidery through the available product-page options. If you need an estimate or want us to review how a logo, garment or placement may work together, send the details before ordering.
Custom Embroidery FAQs
Does PlusEmbroidery charge an embroidery setup fee?
No. Logo digitising and preparation are included as part of the embroidery process. The minimum embroidery charge still applies to each production run.
What is the minimum order for custom embroidery?
You can order fewer than 10 garments, but a minimum embroidery charge equivalent to 10 embroidered items applies. Blank garments can be ordered with no minimum quantity.
How is an embroidery price estimated?
The stitch count required for the logo at its finished size is an important part of the embroidery price. Email your logo and preferred finished width if known so the stitch count can be estimated.
Will I approve the embroidery before production?
Yes. You first receive a printable, to-scale plot sheet to check the logo size, layout, spelling and computer-generated stitch format. After you approve it, PlusEmbroidery stitches a physical sample and emails a photo. Fine-tuning can be made at this stage before you give final approval for the full order.
Can every logo and garment be embroidered?
No. What can be achieved depends on the logo, finished size, fabric, garment construction, placement and intended use. Fine detail, small text, seams, pockets, zips, lining, stretch, reflective tape and compliance requirements can affect what is practical.
Why can embroidery placement vary between garments?
Each garment is manually framed, hooped and tensioned before machine embroidery begins. Fabric stretch and grain, seams, plackets, pockets, reflective tape, internal layers and garment construction affect how each item sits in the hoop. Even garments of the same style can position slightly differently, so small placement variations are normal and do not detract from the professional appearance when worn.
Why can the same logo look slightly different on different fabrics?
Embroidery pulls thread through fabric thousands of times, and each fabric responds differently to stitch direction and tension. Stretchy, lightweight, heavy, loosely woven or multi-layered garments can change how shapes and small lettering settle. A logo may therefore look slightly different across different garment types even when the same approved embroidery setup is used.
How does PlusEmbroidery refine an embroidered logo?
The stitched sample shows how the prepared logo behaves in thread. We review the result and make targeted adjustments where needed—for example, compensating for a shape that pulls in or refining small text—then confirm the improvement before production. A new garment fabric can introduce different variables, so further review may be needed when the garment type changes.
Can I reuse an approved embroidered logo?
Generally, yes, when the logo artwork, size, garment, placement, thread colours and other production requirements remain unchanged. A change to any of these details may require review or a new approval.
Does PlusEmbroidery supply custom embroidered apparel Australia-wide?
Yes. PlusEmbroidery supplies custom embroidered workwear, uniforms and apparel to customers across Australia.